the ultimate guide for all managers.

from task manager to future leader

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You don't have to love your job. Maybe you do. But you do want to know how to do it. You know? The parts that no one ever has or can explain…

This isn't a course. It’s everything you need to do your job - written by someone who been you and managed people like you - for 30 years.

There’s NO theory. All of it is written by someone who's been there, done the job, got the t-shirt and the DVD collection (yes I am showing my age 😉).

  • Top view of a yellow desk with a yellow toy car, a blue pen, a stack of banknotes, a calculator, a laptop, and a small section of paper.

    You half get what people mean by ‘the numbers’, but you don't really know the commercial side of things work.

    Or the budget gets cut and you don’t know why.

    It’s in here.

  • A field of yellow tulips with one red tulip in the center.

    You feel like you and your colleagues are in a constant headlock - you should all be on the same side.

    Or your exec glazes over when you give updates because you’re not speaking their language.

    It’s in here.

  • Low-angle view of a tall building covered in a diamond pattern of yellow and black tiles, set against a clear blue sky.

    You just want to know how to handle a few things without asking someone and feeling stupid.

    Nobody ever explains the stuff you need to do actually the job - there is no training course for this stuff.

    It’s in here.

  • Close-up of a person's hands sorting colorful small plastic candy shapes, with the person's face not visible.

    Nobody explained how to make the call when your CEO has a great new initiative and you don't have all the info, your balancing your day job, a demotivated team with limited resources and declining budget

    Or how to have the tough conversation without being everyone's best mate or sticking your head in the sand.

    It’s in here.

  • A sheet of paper with handwritten uppercase letters of the alphabet in black marker, with the letter B highlighted in yellow and underlined.

    Do you ever wonder why you and your exec never seem on the same page?

    Or you're doing a good job - but never getting noticed or promoted, and you don't know why?

    It’s in here.

  • Close-up of a yellow LEGO head with painted facial features, surrounded by various LEGO bricks and pieces on a green background.

    Nobody has ever explained if there is something wrong in how you lead - so nothing changes.

    It’s in here too.

Woman in gray sweater and navy pants standing on a dirt trail overlooking a coastline with cliffs, green vegetation, ocean, and cloudy sky.

who am I?

There's no shortage of books or people online talking about leadership.

Most of them focus on one part of leadership, theory, or how to help you become the next billionaire.

But most people are in paid employment and NO ONE is telling you how to do THAT job.

Anyone who has figured it out has it almost like a closely guarded secret for fear anyone should find out.

I've spent 30 years in corporate - as I said above - I’ve been you and I’ve managed people like you. I've watched good managers feel blindsided by something they should've seen coming. I've sat with people over a conversation they've been avoiding for a month. I've watched who gets promoted and who doesn't - as you know, it's not always the person who's best at the actual job.

So I decided to put everything I know in one place. All of it.

This is my part.

Your part? I can hand you all this information - and it's good shit. You can download it, shove it in a folder, and go right back to what you were doing - OR you can actually use it. That part is entirely on you.

No one's going to hold your hand, and no one's coming to do the job for you.

Buy now - £42

what’s actually in here?

how the business actually works

 

The basics of how a company works. This is the bit most people miss and it’s so important - especially when it comes to how your exec think and make decisions: why (and how) budgets get cut (and in a specific order), what your exec team actually does that's different from your leadership team, what ‘strategy’ means once you strip out the corporate jargon.

 

what the other departments do and how they think

 

The functions - your peers teams: Product, Marketing, Sales, Finance, HR and Ops - what they do, what they’re focused on - and what  winds them up about your team. I’ve included questions to ask each of them to help get everyone on the same side and pull in the same direction. 

 

27 lessons on the stuff no one puts in a training course

 

These are the things that no one really does teach you: delegation, conflict, burnout, your visibility and ego, onboarding someone when you don’t have time. You know? All the stuff you just need someone to help you by saying ‘do this’.

For that reason, I’ve kept them to about a page and added reflection questions for each one - so you can do some of that ‘development’ stuff you’re not getting in work. 

the three most common challenges facing most managers

 

Decoding your CEO: the things every CEO is measured on, and how to speak so they actually hear you.

Decision Making: A 5-question framework on how to make a decision when you don't have all the answers.

Tough Conversations: How to have the conversations you’re dreading.

 

the diagnostic that names what's wrong in how you lead

 

A self-assessment that tells you: your pattern (Perfectionist, Fixer, Performer, Invisible, or Misaligned) and your bottleneck - the thing that's costing you the most right now.

There’s a report and a 30-day plan built around fixing it.

 

format

 

An instant digital download: five parts.

There's no upsell waiting on page 12.

There is no ’wait but there’s more’ email coming tomorrow.

THIS IS IT. EVERYTHING.

Read it start to finish, or go straight to whichever part is relevant to what's going on in your world right now. I built to be used repeatedly, not finished once and filed away.

why it's not free

I've watched enough managers get sold half-answers by people who've never actually done the job to know how frustrating that is.

But I also know if it’s free you won’t read it or place any value on it.

I also need to eat, same as you do. £42 means this stays honest: no ads, no sponsors, no data-harvesting funnelling you towards something else.

You pay for the thing, you get the thing - that’s it.

who is this for?

Managers who are good at the job but stuck on the parts around it : the numbers, the politics, the exec, the hard conversations, or just working out why nothing's changing.

That's who I built this for.

If you are looking for a quick hack, list of 10 top things or a motivational pep talk - this is not for you. It's practical. You have to actually do the reflection questions and use the frameworks for it to work.

Everything above. £42. One-time purchase.

buy now 
FYI: you will be added to my weekly email - 'the weekly truth'. It’s a 2 minute wellbeing read. If you don’t wish to receive it, you can unsubscribe at any time - but wait for the first one, you might actually enjoy it. 😉
Laptop, coffee cup, and smartphone on a wooden desk with a scenic mountain view outside the window at sunset.

what my former team have to say about me

  • Melissa, UK

    During the 18 months I worked with Ciara, she proved to be an exceptional leader and mentor who significantly impacted my professional growth. Her ability to provide clear guidance, constructive feedback, and unwavering support helped me develop confidence and refine my skills in ways I hadn't anticipated. Ciara consistently led by example, demonstrating integrity, vision, and a genuine commitment to fostering a positive and collaborative environment. Her leadership and coaching style was both empowering and inspiring, encouraging me to take on challenges with resilience and strategic thinking. I am truly grateful for the invaluable lessons and insights Ciara shared, which continue to shape my approach to leadership and professional development.

  • Tristan, UK

    Ciara gave me the confidence and autonomy to go after my goals whilst providing support and advice on how to go about achieving them. One of the biggest results was the work on the team – she really cares about people. The work we did together resulted in an amazing team dynamic and ultimately resulted in everyone achieving individual and team targets/objectives.

  • Harri, UK

    Ciara is a unique leader. She has a lot of first hand knowledge of the corporate world, but also understands the importance of mental and emotional health, and crucially, how to balance both. She helped me grow in my career immensely. Ciara asks deep questions that make you think deeply and ensure your work is in alignment with other areas of your life. More importantly, she is like a personal cheerleader supporting you to bet on yourself and take some risks.

  • Tom, UK

    Ciara is an incredibly supportive and nurturing coach and leader. During the 12 months of working together, she helped me realise the qualities I have both in terms of my marketing skills but also the leadership skills I didn't know I was already exhibiting. Ciara's style is nurturing whilst also providing plenty of challenges, allowing me to really stretch and develop in my role. She gave me invaluable insights into the world of senior executive roles. She has given me a huge amount of confidence to further develop in my career and many life lessons along the way too. I will carry Ciara's words of wisdom with me for life. I cannot recommend her highly enough!

  • Ariana, USA

    Ciara is a gem. She takes the time to get to know you so she can address your specific needs. Her style is both professional, with a personal touch that only she can bring. Ciara was key in my growth within my marketing career and under her guidance and leadership I have been able to grow my career further. If you choose to work with Ciara, you won't regret it.

  • Ali, Turkey

    Ciara facilitated a connection that made it feel like we were working in the same room despite being in different countries, by sharing her complete attention and focus on the time with me. The period we worked together was the time I made the most progress in my professional development. I continue to benefit from Ciara's guidance to this day.

  • Simge, Turkey

    Under Ciara's guidance, I have not only acquired invaluable business skills and knowledge but also developed a profound understanding of the intricacies of our industry. Her mentorship has been instrumental in my professional growth, and her unwavering support during challenging times has been nothing short of exemplary. Throughout my time with Ciara, she exemplified not only leadership excellence but also an unparalleled ability to inspire and guide anyone working with her. Her dedication to fostering a collaborative and innovative work environment has truly set a remarkable standard for us all. Ciara's dynamic energy and passion for excellence have undoubtedly left an indelible mark on our team and the company as a whole.